Rovio, the studio behind the popular Angry Birds franchise, is not only known for its games about livid fowls but also for the substantial revenue it generates.
With its strong reputation worldwide, both through word of mouth and online, Rovio has established itself as a dominant player in the Android industry.
The success of their addictive apps, such as Angry Birds, has propelled them to new heights, and their recent launch of Tiny Thief for Android further solidifies their position.
Mikael Hed, the Chief Executive Officer of Rovio, expresses his confidence in the company’s growth and success.
He acknowledges that Rovio has transformed from a mere phenomenon into a highly successful global business. With a clear vision to become an entertainment company, Rovio has made significant strides in achieving that goal, especially evident in their performance over the past year.
Hed highlights the exceptional start Rovio has had this year. In addition to their already successful games portfolio, they have ventured into new avenues, such as launching the Angry Birds Toons series through both third-party partners and their own in-game distribution channel.
This expansion into entertainment beyond gaming demonstrates Rovio’s commitment to diversifying their offerings and engaging with their audience on various platforms.
Looking ahead, Rovio aims to strengthen its position in the entertainment business through continued innovation on existing brands.
They remain committed to exploring new intellectual properties (IP) and also seek opportunities to collaborate with external parties. By continuously pushing the boundaries of creativity and leveraging their established brands, Rovio aims to further solidify its presence in the entertainment industry.
With a proven track record of success and a strategic vision for the future, Rovio is poised to continue its growth and impact in the gaming and entertainment sectors.
The company’s ability to innovate, expand its portfolio, and forge partnerships highlights its commitment to evolving and remaining at the forefront of the industry.
